Best Plugins For Linking WordPress and Tumblr Blogs

Best Plugins For Linking WordPress and Tumblr Blogs

Tumblr is a popular social platform, great for microblogging posts that include text, images, links, quotes, audio, and video.

While it’s nice for posting quick asides and quirky photos, Tumblr just doesn’t offer the same flexibility as WordPress and the many thousands of plugins WP has available for download. As a result, many bloggers find it hard to choose one or the other, and post to both platforms.

Luckily, there are a few handy plugins that make cross posting between WordPress and Tumblr a snap.

In this article, we’re going to take a look at these plugins, all of which are available for free on the WordPress.org repository.

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Alright, let’s dive in.

Blog2Social

Blog2Social plugin.
Blog2Social plugin.

The Blog2Social plugin allows for more engaging social media posts in less time.

With B2S, you can auto post, cross-promote, schedule and automatically share your blog posts to a broad number of popular social networks, including Facebook, LinkedIn, Twitter, Pinterest, Tumblr, and more.

Blog2Social automatically creates social media posts for your content and auto posts at the best times for each network, saving you the time and effort of manually sharing and promoting your site on social media.

It’s compatible with WooCommerce, Hummingbird, Bitly, Rebrand.ly, Sniply, WP Automatic Plugin, Page Builder, RSS Importer, and the Gutenberg Editor.

To ensure compliance with the high quality standards of the new networks’ API rules and community guidelines, some functions of the auto poster are premium features and not part of the free version.

Blog2Social screenshots.
Blog2Social screenshots.

The following features are included in Blog2Social free:

  • Share your posts and pages on 13 different networks: Twitter, Facebook (profile and page), LinkedIn (profile), XING (profile), VK (profile), Pinterest, Reddit, Torial, Medium, Tumblr, Flickr, Diigo and Bloglovin at once.
  • Customize your social media posts with unique personal comments, hashtags, handles, emojis, and select an image or animated GIF of your choice.
  • Edit the complete HTML markup for republishing your post on Tumblr, Torial, and Medium.
  • Manage all users posts and pages and share them on your channels.
  • Repost old posts.
  • Save your social media posts as drafts.
  • Share links and posts from other sources (Content Curation).
  • View all your social media posts in one single place.
  • Automatically generate hashtags from the tags of your posts.
  • Edit the meta tag information of your blog posts and pages.
  • Use the free Blog2Social Extension for Firefox and Chrome to save links while browsing and share them whenever you want.

If you want to take your social media marketing to the next level with more advanced sharing and scheduling options for auto posting and cross promoting your content, you can upgrade to Blog2Social Premium at any time (they offer a free 30-day trial).

WP Tumblr Auto Publish

WP Tumblr Auto Publish plugin.
WP Tumblr Auto Publish plugin.

WP Tumblr Auto Publish is a simple wordpress plugin that allows you to publish posts automatically from your blog to your Tumblr account, saving you from the manual task of copying your blog updates and publishing them manually to your Tumblr account.

Here are the primary features of Tumblr Auto Publish:

  • Publish simple text message to Tumblr
  • Publish post to Tumblr with image or link
  • Filter items to be published based on categories
  • Filter items to be published based on custom post types
  • Enable or disable wordpress page publishing
  • Customizable message formats for Tumblr

You can publish these as simple text messages, or text messages with a link or image. The plugin supports filtering posts by post-types and categories.

WP Tumblr Auto Publish screenshots.
WP Tumblr Auto Publish screenshots.

The plugin offers these kinds of filters for content to be published automatically:

  • Enable or disable publishing of wordpress pages
  • Filter posts to be published based on categories
  • Filtering based on custom post types

While the free version provides a simple set of key features, WP Tumblr Auto Publish also offers Premium and Premium Plus paid plans. Aside from offering additional options, these paid tiers also allow for auto and cross posting in a number of other social media platforms, such as Facebook, Twitter, and LinkedIn.

Microblog Poster

Microblog Poster plugin.
Microblog Poster plugin.

The Microblog Poster plugin allows you to auto publish your new blog posts/pages/custom post types to your social media accounts.

You only have to configure your social network accounts like Facebook, Google My Business, Twitter, LinkedIn, and Tumblr, then Microblog Poser will auto republish old blog posts to all your configured social accounts.

By auto sharing your old blog posts, you keep them alive and increase traffic to your blog!

Some of the key features available in Microblog Poster are:

  • Additionally Filter posts to be published/cross posted to social networks based on categories.
  • Multiple Accounts per social site supported.
  • Shortcodes are supported.
  • Logs are generated each time there is an auto posting activity for each configured social network account, which you can easily follow in the logs section (along with debugging your configuration, if needed).
  • WordPress Multisite fully compatible (rather than doing the ‘Network activation’).
  • Activate Microblog Poster for each sub blog.

Currently supported social media sites are:

  • Twitter – auto post to your account
  • Facebook – auto publish to profile/page
  • Google My Business – auto publish to Google My Business
  • Plurk – auto post to your account
  • Diigo – auto submit bookmark of your blogpost
  • LinkedIn – Auto publish to profile wall.
  • Tumblr – Auto publish to your blog
  • Blogger.com (blogspot.com) – Auto publish to your blog
  • Instapaper – Auto submit bookmark of your blogpost
  • VK.com – Auto publish to profile wall
  • Pinterest – Auto publish to pinterest board
  • Flickr – Auto publish to flickr
  • WordPress blog – Auto publish to another blog
Microblog Poster screenshots.
Microblog Poster screenshots.

Microblog Poster acts as an intermediary between your blog and your own social network accounts. As such, you’ll never see “posted by Microblog Poster” in your updates, but instead, “posted by your own App name” or simply “by API”.

Wrapping Up

Auto posting your WordPress blog to Tumblr—or any of your other social media accounts—makes a lot of sense.

You save time and energy not manually duplicating your efforts.

You self promote your WordPress blog, reaching more people through social platforms.

Your boost your SEO, since social signals strengthen your blog’s page rank and authority.

Triple Tumblr win!

Editor’s Note: This post has been updated for accuracy and relevancy.
[Originally Published: February 2014 / Revised: April 2022]

Do you post to both WordPress and Tumblr? If so, what method do you use? Let us know in the comments below.

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Janette Burhans

Janette Burhans Janette is a wily wordsmith and impassioned illustrator who does her best work surrounded by pink, sparkly things. Aside from creating articles and art, she treasures time with family (human & furry), reading or watching stories, and long walks down the makeup aisle. She is happy to share her thoughts and feelings, but draws the line at ice cream.