{"id":99973,"date":"2012-10-31T15:00:36","date_gmt":"2012-10-31T19:00:36","guid":{"rendered":"http:\/\/wpmu.org\/?p=99973"},"modified":"2012-10-31T15:02:18","modified_gmt":"2012-10-31T19:02:18","slug":"how-long-do-your-users-spend-reading-your-content","status":"publish","type":"post","link":"https:\/\/wpmudev.com\/blog\/how-long-do-your-users-spend-reading-your-content\/","title":{"rendered":"How Long do Your Users Spend Reading Your Content?"},"content":{"rendered":"<p>We all know that the longer a user lingers on a page, the higher the chance that they\u2019ll purchase goods or services from you. If they stick around reading, you have them right where you want them.<\/p>\n<p>The question is, how long does it take for your readers to read one of your posts and pages? When dealing with users with less than five minutes of attention span, you need to make certain that your message reaches them before they lose interest!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-99978 aligncenter\" src=\"https:\/\/wpmudev.com\/blog\/wp-content\/uploads\/2012\/10\/book-reading-fi.jpg\" alt=\"Post image\" aria-hidden=\"true\" width=\"440\" height=\"300\" \/><\/p>\n<p><a href=\"http:\/\/wordpress.org\/extend\/plugins\/post-reading-time\/\" target=\"_blank\">Post Reading Time<\/a> is a plugin that your readers a way to tell how long it will take them to read a post.\u00a0 This is a <strong>front-end<\/strong> plugin. It offers you no statistical data. Readers will often stick around for the whole post if they\u2019re interested because they know exactly how long they\u2019ll be reading for.<\/p>\n<p>The lack of statistical data is a major flaw, as it <strong>is <\/strong>possible to get the read-times of users, but it is a nice toy to add a little depth to your WordPress posts.<\/p>\n<p>Something important to know: The average person reads between 250-300 words a minute. This is the number of words they <strong>read<\/strong> <strong>and comprehend<\/strong> per minute.<\/p>\n<h2>Step 1 -&gt; Installation<\/h2>\n<p>Click <strong>Plugins -&gt; Add New <\/strong>and <strong>search<\/strong> for Post Reading Time.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-99974 alignnone\" src=\"https:\/\/wpmudev.com\/blog\/wp-content\/uploads\/2012\/10\/PostReadingTime-IMG1.jpg\" alt=\"Post image\" aria-hidden=\"true\" width=\"990\" height=\"160\" \/><\/p>\n<p>Click <strong>Install <\/strong>and <strong>Activate<\/strong> to prepare the plugin for use. Don\u2019t forget to empty your cache when you\u2019re prompted to do so.<\/p>\n<h2>Step 2 -&gt; Configuring the Plugin<\/h2>\n<p>Setting up the plugin is really easy. All you need to do is fill in the number of words you consider is an <strong>accurate<\/strong> representation of your visitors.<\/p>\n<p>My site is set for 250 words. The default is 200 words. If you think your visitors <strong>skim<\/strong> when they read, you want a higher word count. Remember, the average is 250-300 words. If you think your readers take their time, keep it to the default.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-99975 aligncenter\" src=\"https:\/\/wpmudev.com\/blog\/wp-content\/uploads\/2012\/10\/PostReadingTime-IMG2.jpg\" alt=\"Post image\" aria-hidden=\"true\" width=\"392\" height=\"292\" \/><\/p>\n<h2>This is where it gets tricky.<\/h2>\n<p>Now that you have the plugin, you\u2019ll need to do some <strong>coding<\/strong> to make the magic happen. Unlike other plugins, there isn\u2019t an automated way to get the text to show in your posts. This means you have to insert it into your theme manually.<\/p>\n<h2>Step 1: Make the Magic Happen &#8212; Open the Theme Editor<\/h2>\n<p>You\u2019re going to have to do some theme editing. If you click on <strong>Appearance<\/strong>, you will see what themes you have available. You\u2019ll also be able to open the Editor and Widget manager.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-99976 alignnone\" src=\"https:\/\/wpmudev.com\/blog\/wp-content\/uploads\/2012\/10\/PostReadingTime-IMG3.jpg\" alt=\"Post image\" aria-hidden=\"true\" width=\"1130\" height=\"304\" \/><\/p>\n<p>There are <strong>two<\/strong> ways to add Post Reading Time to your blog. First, you can use the widget. This is the simplest way. Just click <strong>Widgets.<\/strong><\/p>\n<p>Post Reading Time will be in the available widget pool.<\/p>\n<p>The downside to this is if you start changing your widgets, you may have to rework your entire site\u2019s appearance if you weren\u2019t already using this method to customize your WordPress site.<\/p>\n<p>Your <strong>second<\/strong> option is to add php code directly to the theme. This is the method I like best, as it doesn\u2019t damage the appearance of the theme. However, adding the code is a little more advanced. Click <strong>Appearance -&gt; Editor<\/strong> to access to the theme editor.<\/p>\n<p>I recommend you add the code to your <strong>Single Post<\/strong> template, but you can also install it as a part of your Archive or Home Page templates.<\/p>\n<p><strong>Adding the Plugin<\/strong> is simple. Copy paste &lt;?php post_read_time(); ?&gt; into the relevant space within your template. For example, if you want to show the Estimated Reading Time: above your post, you might look for code that says \u2018&lt;div&gt;.\u2019<\/p>\n<p>Every theme is written differently, so you\u2019re going to have to experiment. I recommend keeping the theme editor open in one browser tab while having the live site open in the other. Theme test drive or another theme testing tool is extremely useful as you experiment with making your new plugin work.<\/p>\n<p>When you\u2019re done, the header of your post may look something like this:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-99977 aligncenter\" src=\"https:\/\/wpmudev.com\/blog\/wp-content\/uploads\/2012\/10\/PostReadingTime-IMG4.jpg\" alt=\"Post image\" aria-hidden=\"true\" width=\"602\" height=\"74\" \/><\/p>\n<p>There are lots of places that you can put this handy line of code, so go ahead and experiment until you find a place where it is noticed and looks good.<\/p>\n<p>If this plugin included statistical data, it would be one of my favourite plugins. But, if you\u2019re looking for a quick and easy way to help keep your user\u2019s attention, this plugin can help.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Increase the chances of your users reading all of your posts with Post Reading Time<\/p>\n","protected":false},"author":132058,"featured_media":99978,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"blog_reading_time":"","wds_primary_category":0,"wds_primary_tutorials_categories":0,"footnotes":""},"categories":[4],"tags":[],"tutorials_categories":[],"class_list":["post-99973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-plugins"],"_links":{"self":[{"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/posts\/99973","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/users\/132058"}],"replies":[{"embeddable":true,"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/comments?post=99973"}],"version-history":[{"count":1,"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/posts\/99973\/revisions"}],"predecessor-version":[{"id":216546,"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/posts\/99973\/revisions\/216546"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/media\/99978"}],"wp:attachment":[{"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/media?parent=99973"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/categories?post=99973"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/tags?post=99973"},{"taxonomy":"tutorials_categories","embeddable":true,"href":"https:\/\/wpmudev.com\/blog\/wp-json\/wp\/v2\/tutorials_categories?post=99973"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}