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[Forminator Pro] Create a Forminator Form or Plugin that Can Accept One-Click Unsubscribes

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Google is starting to levy requirements that one-click unsubscribe is available for all mass emails. Otherwise the emails will be automatically marked as spam.

https://support.google.com/a/answer/81126?hl=en#subscriptions&zippy=%2Crequirements-for-sending-or-more-messages-per-day

This is a big deal for anyone who sends out marketing mails via their website, or other mails that might be construed as mass emails.

To support the one-click unsubscribe, there has to be an endpoint on the website that accepts it.

To set up one-click unsubscribe, include both of these headers in outgoing messages:

List-Unsubscribe-Post: List-Unsubscribe=One-Click
List-Unsubscribe: <https://solarmora.com/unsubscribe/example&gt;

Please upgrade Forminator Pro so we can generate the needed backend for the List-Unsubscribe link to gather the emails. This cannot require a button click as that would break the requirement.

Thu, 29 Feb 2024 2:55:14
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Forminator Pro
  • Nithin Ramdas
    • Support Wizard

    Hi Sharon Martin ,

    These are from the Google Docs:

    Do all messages require one-click unsubscribe?
    No. One-click unsubscribe is required only for marketing and promotional messages. Transactional messages are excluded from this requirement. Some examples of transactional messages are password reset messages, reservation confirmations, and form submission confirmations.

    Senders that already include an unsubscribe link in their messages have until June 1, 2024 to implement one-click unsubscribe in all commercial, promotional messages.

    https://support.google.com/a/answer/14229414#zippy=%2Cdo-all-messages-require-one-click-unsubscribe%2Chow-is-the-distinction-made-between-promotional-and-transactional-messages

    Forminator only sends an email after a form submission and such emails would be considered transactional emails.

    However, I’m checking with our Forminator team to ensure if any further improvements would be required in such use cases within the Forminator side or not.

    Kind Regards,
    Nithin

  • Sharon
    • New Recruit

    Nithin Ramdas to be clear, I’m not worried about the emails Forminator sends. I need a page that will catch the post for users who use the one-click unsubscribe button (that shows up at the top of gmail) which I will embed in emails through my email marketing services. I wasn’t sure if the best place to ask for this was Forminator or Hustle.

    But I need a way to collect the emails of the users who click that unsubscribe button. Forminator first came to mind cause it currently sends me my other forms submitted on the site. I know this technically isn’t a form. I just need a way to catch this on my wordpress site and collect the email so I can properly comply with the new regulations.

    When a recipient unsubscribes using one-click, you receive this POST request:

    “POST /unsubscribe/example HTTP/1.1
    Host: solarmora.com
    Content-Type: application/x-www-form-urlencoded
    Content-Length: 26
    List-Unsubscribe=One-Click”

  • Nithin Ramdas
    • Support Wizard

    Hi Sharon Martin ,

    But I need a way to collect the emails of the users who click that unsubscribe button. Forminator first came to mind cause it currently sends me my other forms submitted on the site. I know this technically isn’t a form. I just need a way to catch this on my wordpress site and collect the email so I can properly comply with the new regulations.

    I’m not sure whether it’s possible to keep track of such information as it isn’t initiated from the plugin side.

    This might fit for more Hustle rather than in Forminator. However, I have passed your feedback to our relevant team to check and see if any improvements could be considered in general.

    Kind Regards,
    Nithin