Which Mailchimp WordPress Widget? 6 Of The Best
Don’t let Mailchimp integration with WordPress drive you bananas. These widgetized plugins make adding forms to your WordPress site so easy, any clever monkey can do it.
Mailchimp is one of the world’s most popular business email marketing and newsletter services. Businesses go ape for Mailchimp because this service lets you build multiple lists of customers or newsletter subscribers and send out segmented email campaigns to different subscriber groups.
Before you can integrate Mailchimp with WordPress, however, you will need to set up an account and get an API key. Creating an account is very easy and the service is free for lists up to 2000 subscribers.
Don’t Be An Idget, Use A WordPress Widget
After you’ve signed up with Mailchimp and obtained your API key, simply use the widgets that come with the plugins below to easily integrate the MailChimp service with your WordPress site.
First up, we have Mailchimp’s own MailChimp List Subscribe Form plugin, which they must have developed before deciding on the correct spelling of their name (Mailchimp or MailChimp?) as the plugin was last updated during WordPress version 2.8.
Nonetheless, when we tested the plugin with WordPress version 5.3.2, everything worked fine. To integrate the service, go to Settings > MailChimp Setup, then enter your API key and click on the ‘Connnect’ button (yep … the one spelled with three ‘n’s).
Leaving all this monkey business aside, once the service is connected, the plugin presents you with lots of configurable options, including the ability to customize the form header, subheader and ‘Submit’ button text (you can ask people to ‘Signnn Up’ for example), remove Mailchimp’s CSS and custom style your forms, configure different list options, such as using double opt-in (always recommended), update existing subscriber details, display a link to unsubscribe, and more, and include additional fields.
Once you’ve configured your settings, head over to Appearance > Widgets and add the WordPress MailChimp widget to your sidebar, footer, or wherever you’d like your form to display and you’re done!
Note: If your site uses WooCommerce, you can use Mailchimp’s official Mailchimp For WooCommerce integration plugin, which automatically syncs your customers and their purchase data with your Mailchimp account and allows you to automate processes like sending targeted campaigns, following up with customers post-purchase, recommend products, recover abandoned carts, and measure your marketing campaign’s ROI.
MC4WP touts itself as the “#1 unofficial Mailchimp plugin.” The plugin has over 1 million+ active installations and gives you a lot of control over the integration and user-friendliness of your Mailchimp forms with your site. You can create different sign-up forms, add and preview list and form fields, customize form messages, configure Mailchimp and form behavior settings, and choose from different form styles. You can also choose to subscribe people from your WordPress comment or registration form.
Forms created with this plugin are fully mobile optimized. After creating your form, you can add and display it anywhere on your site using a shortcode and/or a Mailchimp widget for WordPress.
The plugin developers also provide free add-on plugins that extend your form integration, such as adding a sign-up bar to the top or bottom of your site, adding an overview of Mailchimp list metrics to your WordPress dashboard, and integration for multilingual sites using WPML.
Additionally, the Mailchimp for WordPress plugin offers a premium version with additional features, including a Styles Builder that lets you fully customize your forms, the ability to create unlimited forms which can be submitted using AJAX so the entire page does not have to reload, eCommerce and various other integrations, reports, email notifications, premium support, and more. If you are a developer, you can further modify or extend the plugin’s default behavior with various filter & action hooks.
The video below provides a quick overview of the plugin (spoiler alert: I think the underlying message in this video is that if monkeys and pigs can fully integrate…why can’t we all learn to live together in peace and make this a better world instead of acting like porcine and barbaric apes?):
Forminator is a versatile form-building plugin that integrates fully with Mailchimp. With Forminator installed, you can build any kind of form you like, from a basic contact form to surveys, polls, quizzes, helpdesk ticketing forms, etc. and automatically send inputted data from your forms to your selected Mailchimp list or interest group.
Easy Forms For Mailchimp is a free plugin that lets you add unlimited Mailchimp sign up forms to posts, pages, sidebars, and other widgetized areas of your WordPress site and view list statistics from your dashboard.
The plugin adds a visual interface for customizing your MailChimp signup form and offers features like the ability to build unlimited forms for any of your lists, add forms to any post or page with an editor button or shortcode, or display forms in the sidebar using a widget.
You can also duplicate existing forms, customize the form submission button text, sign up users for interest groups, style and customize forms using CSS, display the number of list subscribers, protect forms from spammers using Google reCAPTCHA, schedule form visibility by date/time, limit opt-ins by logged in users, and extend plugin functionality with free and paid add-ons, including a free add-on for GDPR compliance with Mailchimp.
The video below shows you how to add a form to WordPress integrated with Mailchimp using this plugin in under a minute and a half:
The Mailchimp Forms plugin provides deep integration functionality for your WordPress site and Mailchimp account. It lets you create and add an unlimited number of Mailchimp opt-in forms to any WordPress website, blog or eCommerce store using a WYSIWYG form builder, sync subscribers to any list, add extended information to your lists like names, date of birth, telephone numbers, tags, etc, and allows you to display forms anywhere on your site.
The plugin was developed by Mailmunch, a standalone email lead generation service. You don’t need a MailMunch account to use the free version, which allows you to create unlimited MailChimp forms, but you will need an account to use premium features like tracking subscriber journeys, split-testing, advanced form analytics and tracking pixels, adding forms to multiple sites, and using team accounts.
WDV MailChimp Ajax is a lightweight plugin that lets you add a simple customizable Ajax widget with a MailChimp Ajaz form to your site. You can add multiple widgets to your site simply by adding different API keys and different Audience IDs to each widget.
From Mailchimp to Mail
There you have it! Any of the above plugins will help you easily integrate forms with Mailchimp and WordPress. But you don’t need to stick to widgets only. Some of the plugins listed above also let you display your email capture forms anywhere on your site using shortcodes and menu buttons too.
The choice is yours…experiment with different plugins to find the one that works best for you. Just don’t go nuts or let it drive you bananas.